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Tag Archives: Facebook

Social Media Strategy: where to start?

Social Media Strategy: everybody is talking about it, but do you know where to start?

Whether you are a multinational company or a local business, there are many good reasons to start a social media strategy. The first question is: what are your reasons? There is no point in rushing and creating social networking accounts on every possible channel if you don’t know what to do with them.

Social Media Value One advice a week - Copie
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Become a social detective

Everybody talks about social media as the new revolution for marketing, communication, sales and even recruitment activities. I agree that social networks are wonderful tools with many diverse purposes (and I will write other articles on these purposes very soon). But, what if you don’t see the need to use social media for visibility, sales or recruitment? What if you wish to remain silent online?

Become a social detective by Florence Poirel

Don’t be afraid of silence: become a social detective!

You may not see the need to promote your business online, but there are many other ways to use social networks. I will focus on the three main networks (Facebook, Linkedin and Twitter) but the ideas below can obviously be true for any social network.
Read the full story!

 

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How to protect your data (very) quickly

Here is a click “how to do” post regarding the protection of your data for the main social networks (well, the main ones that I use).

1) Facebook : limit access to your data from the « settings » on the top right corner of your page

Facebook1
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Nurture your network!

Your Linkedin profile is more than a web page; it is your face, your mouth and your brain on the Internet, especially when you are looking for a job!

If you read the past articles, you now understand:
why you should not be afraid of social media,
how to create a complete Linkedin profile,
why displaying full contact information is essential,
– and finaly, how to build your professional community.

My last article talked about building your community. It is important to add past and new connections, but it is even more important to stay in touch with them. This is once they accept your connection request that the real job starts. And the real job is nurturing and optimizing this new growing network!

Are you ready to optimize your network?
Click here if you are!

 

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Build your community!

Social media are more than ever great tools for personal branding and job searching. If you read the previous articles on this blog, you are now fully aware of the advantages of professional networks such as Linkedin. If you followed the different steps detailed in the articles, then your profile is quite complete and you are now, hopefully, confident that your Linkedin profile will sell you correctly. Now what?

Well, now is time to make smart use of it and to connect with people: your peers, ex-colleagues, college classmates and… recruiters! Your profile can be complete and relevant, you won’t go very far without any connections. Recruiters might be seduced by your profile, what will they think about the fact that you have no or only very little connections? Below are some personal tips and advices about connecting and networking on social media. I hope you’ll find them useful! Read the article!

 

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Best ways to protect your privacy and secure your personal branding!

While writing my next article on Linkedin functionalities and the best ways to use them to promote yourself, I thought of another article I posted a few month ago. So, as my next article will come out on Wednesday, I decided to re-post this previous article on Social Media, and its multiple dangers: the security over personal data, the risk that a potential recruiter would find personal information… and the best ways to secure your personal brand!

As a Gen Y, I obviously have a specific vision and opinion on Social Media; in my mind, there is nothing dangerous as long as you know where you’re going!

But wait, there’s more!

 

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Taking Classrooms into the 21st Century

In September of this year, the White House launched the ‘Digital Promise’ initiative, a national center dedicated to improving the implementation of technology in schools all across the US. Though technology has advanced tremendously in the last 20 years, education has not kept pace with these innovations. The Digital Promise seeks to remedy this discrepancy, transforming the way we teach and learn in the process.

But wait, there’s more!

 

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The power of Social Media: Facebook and the Cinema Industry

Facebook is one of the first social media used worldwide. From community builder to marketing tool, everybody can find what he or she needs. Another worldwide media is the Cinema and its power on so many different populations is undoubtable.

Do you like the Cinema? Do you have a Facebook account?

This survey is for you! Take the survey!

 

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Always Connected

The now commonly owned devices are smartphones, laptops and tablets. These electronics have been adopted as a necessity to engage in everyday life. Having convenient access to information and ability to communication through multiple mediums has allowed us to always be connected, at all hours.

Starting the day off, 10% more people use a computer than a paper to get their news. For work, just over half of people use online research for part of their job. When using the bathroom, 40% of people are on their phones. This infographic illustrates a day in the digital life and how we are always connected.

But wait, there’s more!

 

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Chicken about Social Media?

Two weeks ago was Bastille Day in France (July 14) and I went back home to spend some time with my family for the occasion. I was planning on a sunny weekend, walking on the beach, toes in the cool water. Well, reality was a bit different: four days of rain = inside the apartment under a blanket! And obviously, that gives time to “chit chat”. As always, my parents started to talk about Social Media and its multiple dangers: the security over personal data, the risk that a potential recruiter would find personal information, pictures…. Well, I agree that internet is a pretty good place to ruin your presentation if you’re not careful.

I am a Master student and I therefore have a specific vision and opinion of Social Media; in my mind, there is nothing dangerous as long as you know where you’re going!

But wait, there’s more!

 

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